Logo Project

The end goal of this project was to create a logo using 1 color and make the place have a distinct fill. In the gallery below, the first logo is meant to give off the feeling of a “Plato’s closet” where it may be second hand, but it is more trendy. Making The name “Clothes Line” break the circle and the symbol of the clothes pin doing the Same creates a conversation of Playfulness and High Energy of being trendy.

In the second logo, the font creates a refined feeling with the serif text just paired with the clothes pin symbol. The goal of this one was to create what felt like a high end store.

The final one is meant to feel almost like a Secondhand store similar to goodwill. The type does not have much to it, but being set inside of a box makes it feel closed off. The lack of interaction makes it feel cheap.